AIRBNB YIELD MANAGEMENT FOR SHORT-TERM RENTAL INVESTORS IN NORTHERN RIVERS NSW
Most Short-Term Rental Investors are leaving money on the table because their pricing, operations and visibility are not aligned with actual market demand. We install the systems that change that. Get a Free Custom Profit Forecast showing what your Airbnb should be earning based on your market data.
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Why We Exist
Most Short-Term Rental properties underperform because they operate without a performance system. Static pricing, owner-run workflows and inconsistent operations create volatility and reduce yield. We help Short-Term Rental Investors replace guesswork with a structured, data-driven approach that aligns pricing, operations and visibility to market demand.
Who We Work With
Property Player is built for Short-Term Rental Investors who treat their short-term rental like an investment, not a hobby.
This Is For You If:
You value yield, operational discipline and long-term revenue performance
You understand that STR is a business and want a professional running it
You want to buy back your time and stay completely out of day-to-day operations
You want consistent revenue, not seasonal volatility or emotional decision-making
You want a partner who can outperform manual self-management
This Is Not For You If:
You want the cheapest manager instead of the highest-performing operator
You want to be deeply involved in guest messaging, scheduling or operations
You think revenue comes from luck rather than data-driven pricing
You expect results without providing access, information or cooperation
You’re looking for basic cleaning coordination, not yield optimisation
What We Do
Dynamic Pricing
Daily rate optimisation based on demand, events and competitive inventory
Maximise revenue without sacrificing occupancy
Remove emotion and guesswork from pricing decisions
Operational Excellence
Guest messaging handled end-to-end
Seamless cleaner scheduling and turnover coordination
Issues resolved without escalating to you
Visibility Expansion
Multi-platform exposure across Airbnb, VRBO, Stayz, Booking.com and Expedia
Improves booking flow by increasing where and how you appear
Performance Reporting
Clear monthly reporting on revenue, occupancy and ADR
Benchmarking against your local competitive set
Transparent performance insights so you always know where yield is gained or lost
What Happens When You Treat Your Airbnb Like A Real Asset
This property was running on static pricing, manual operations and inconsistent booking flow. After applying our optimisation system, revenue stabilised, seasonality improved and the owner became completely removed from operational tasks, all within weeks.
Before: Static Pricing, Owner-Managed Operations, Irregular Bookings
After: Dynamic Pricing, Automated Workflows, Predictable Monthly Income
This isn’t a quick-win promise. It’s the natural outcome of treating your STRA like a performance asset instead of a side project.
Stop Guessing What Your Airbnb Should Earn & Let’s Calculate It
Frequently Asked Questions
What’s the Free Profit Forecast?
A data-backed projection of your property’s expected annual performance based on market rates, seasonality and competitive inventory.
How long does the process take?
The analysis takes under 48 hours once we receive your property details.
Do you only work in NSW?
We currently operate across Northern Rivers, NSW with expansion into additional markets soon.
Is this a management company or a yield-optimisation service?
Both. We optimise, operate and manage your Short-Term Rental as a performance-focused asset.
About Our Owner
Property Player was created by Rhys Merriman, a systems-driven operator with over eight years of experience building performance-based businesses across marketing, SaaS, video production and AI.
Rhys began in real estate in 2016, working across property management, acquisitions and renovations. Over the years he built companies in marketing, software, video production, AI and operations, learning how data, automation and intelligent systems improve performance and reduce workload.
Property Player combines those disciplines into a single, yield-focused Short-Term Rental management system for Investors who want better results without trading their time.
Property Player helps Airbnb owners improve performance through data-driven management, dynamic pricing and operational optimisation. Results are not guaranteed and will vary depending on market conditions, property quality, location and host cooperation. Any examples of revenue improvement, occupancy increases or yield growth are based on past client outcomes and should not be considered typical or promised results. We do not provide financial, tax or investment advice. All information on this website is for educational and informational purposes only. Property Player does not own or operate every property shown in examples. This site is not a part of the Facebook website or Facebook Inc. Additionally, this website is not endorsed by Facebook in any way. Facebook is a trademark of Meta Platforms, Inc. Copyright © 2025 Property Player. All Rights Reserved.